McDonald’s giving away Free Coffee – Only half the caffeine as Starbucks or Dunkin Donuts
If you like to start your day with a cup of a coffee and like the idea of free, McDonald’s (MCD) has a deal for you. From Sept. 16 through Sept. 29, the fast food giant is giving customers a free small coffee during its breakfast hours. At participating restaurants only, of course.
McDonald’s announced earlier this year that it was going to put more effort into growing its coffee business. Even though its brand is hardly built on coffee, the chain has become the top seller of coffee in the country. But there’s stiff competition out there, with the likes of Starbucks (SBUX) and Dunkin’ Donuts (DNKN) enjoying fierce brand loyalty — and far stronger associations with java.
But free is free, and the idea is to see if any of those who usually head to the other places for their morning Joe could be convinced to give McDonald’s brew a try. Even when it’s not free, coffee at McDonald’s is often a much better deal than its competitors’ cups. Many McDonald’s outlets offer any size coffee for $1. Those who drink large coffees can expect to pay twice that at Dunkin’ Donuts and even more at Starbucks.
But if you value caffeine in your coffee, particularly to get you going in the morning, be aware that McDonald’s coffee typically doesn’t pack the punch of what Starbucks, Panera Bread Co. (PNRA) and Dunkin’ are offering. Starbucks coffee has been measured as having more than twice the caffeine of McDonald’s coffee, while most of the others were at least 20 percent more potent.